What’s in a name? Everything! Many believe that one’s name can decide one’s future. This is why so many Bollywood actors like Ajay Devgn, Mallika Sherawat, Mahima Chaudhary, and Akshay Kumar changed their names for their filmy careers. But what about films? Does the name of a film predict its future too? We have some proof that a flop name forecasts a flop film, so perhaps the next time you will think twice before booking your movie tickets.
Kalank, the Hindi word, literally means ‘black mark’ signifying a figurative mark of disgrace on a person or situation. Kalank, the film, starring a galaxy of top actors, produced by Karan Johar and Sajid Nadiadwala, is already being joked about as a ‘kalank’ on the careers of everyone involved in the project. Despite its grand sets, beautiful costumes, and not one, but two doomed love stories the film could not manage to stir the souls of its critics or audiences. In Varun Dhawan’s otherwise unmarred track record, this film marks his first (and hopefully last) flop. Now that’s what we call a kalank to look out for!
It was meant to be India’s very own tale of lovable pirates giving an evil East India Company a run for their money. All the hype surrounding the biggest production budget ever of INR 240 crore, a star cast which included Amitabh Bachchan and Amir Khan in the same space, and a fantasy setting, barely helped the film break even. Most filmgoers found it to be a substance-less, empty experience. Empty because their wallets were now emptied on tickets for a forgettable film. The Thugs of Hindostan had struck! The warning was in the name!
They say good things come in small packages, but there seems to be a minimum limit to the goodness which clearly is more than Zero. Shahrukh Khan’s role as a vertically challenged man, and even Anushka Sharma’s brilliant scientist with cerebral palsy, failed to capture the imaginations of audiences. According to critics it was a mishmash of too many themes, sci-fi, romance, body trope, and coming of age, that didn’t ring true. SRK is apparently so disheartened by the failure that he was recently reported by Hindustan Times to have said that he ‘has lost the enthusiasm to move on to a new project because of it.’ Clearly, Zero the film brought zero satisfaction to everyone on either side of the screen.
The word ‘tubelight’ in Indian slang is generally used for someone who is a bit slow to understand things, like an old-fashioned tubelight that flickers before it becomes bright. The film Tubelight was supposed to be the story of a guy who is a misunderstood boy wonder with a will power that can literally move mountains. But the film unfortunately failed to move the audience. They might have been lured in to watch the movie to see the former-foes-now-friends SRK and Salman Khan together, but once the movie started a tubelight went on and people realized they were there for a total flop show of unconvincing performances.
In the English language, the word ‘blue’ not only signifies a colour, it also means ‘feeling sad.’ And that’s exactly how we felt watching the film Blue. Not strictly a flop, it was yet another film hyped as the most expensive production of its time with a budget of INR 100 crore. But it failed to excite audiences as much as it did in its slick trailers that promised so much action, adventure and glamour. It was clearly a case of style over substance. And even though it made the money, but in terms of memorability this film about an underwater treasure hunt sank without a trace.